Some Highlights Homeownership provides comfort, stability, and security, and it makes you feel more connected to your community. Your home is something to be proud of and is uniquely yours, so you can customize it to your heart’s desire. If you’re ready to fall in love with a home of your own, ... » Learn More about Why It’s Easy to Fall in Love with Homeownership [INFOGRAPHIC]
For Buyers
47% of New Buyers Surprised by How Affordable Homes Are Today
Headlines matter. Right now, it’s hard to read about real estate without seeing a headline that suggests homes have become unaffordable for most Americans. In reality, there’s hard evidence that shows how owning a home is more affordable than renting in most parts of the country, as record-low ... » Learn More about 47% of New Buyers Surprised by How Affordable Homes Are Today
The Luxury Market Is Attracting Buyers in 2021
As more people continue to identify their changing needs this year, some are turning to the upscale housing sector for more space or finer features. In their most recent Luxury Market Report, the Institute for Luxury Home Marketing (ILHM) shares: “In a snapshot of 2020, despite the devasting ... » Learn More about The Luxury Market Is Attracting Buyers in 2021
3 Reasons We’re Definitely Not in a Housing Bubble
Home values appreciated by about ten percent in 2020, and they’re forecast to appreciate by about five percent this year. This has some voicing concern that we may be in another housing bubble like the one we experienced a little over a decade ago. Here are three reasons why this market is totally ... » Learn More about 3 Reasons We’re Definitely Not in a Housing Bubble
6 Foundational Benefits of Homeownership Today
Over the past year, our homes have become an integral part of our lives more than ever. They’re much more than the houses we live in. They’re our workplaces, virtual schools, and safe havens that provide shelter, stability, and protection through the evolving health crisis. Today, 65.8% of Americans ... » Learn More about 6 Foundational Benefits of Homeownership Today
